Morelia's Mexican

Morelia's mexican restaurant came in need of a complete rebranding. Influenced by mexican bullfighting posters and historical Morelian architecture, I created the direction for the campaign, designed a series of posters and the website as well as some digital billboards to promote the restaurant around the Cinco de Mayo holiday. I also directed the design of the new logo and menu created by Jamie Gay as well as great copywriting by TJ Aseltyne.

CLIENT:  Morelia's Mexican
FOR:  The Zimmerman Agency
PROJECT:  Brand Design & Development, Posters, Menus, Website
ROLES:  Creative Direction, Design

DESCRIPTION:
Morelia's mexican restaurant came in need of a complete rebranding. Influenced by mexican bullfighting posters and historical Morelian architecture, I created the direction for the campaign, designed a series of posters and the website as well as some digital billboards to promote the restaurant around the Cinco de Mayo holiday. I also directed the design of the new logo and menu created by Jamie Gay as well as great copywriting by TJ Aseltyne.

AWARDS & RECOGNITION:
Gold Addy Award
District 4 Silver Addy Award

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